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Facebook Pixel & Catalog for Prestashop

Facebook Pixel & Catalog is a premium Prestashop plugin that helps you integrate your shop with Facebook!

Through the plugin, you can easily add Facebook Pixel to your shop, so you can track down a bunch of events! From a simple page view, to conversion tracking, the pixel helps you monitor your ads and marketing campaigns!

Moreover, the module helps you generate with ease your Products Data Feed! So, don’t loose time! Generate your product’s data feed, import it on Facebook though the catalog import tool and get started with dynamic ads!

Check the screenshots to get the feeling!

Features

  • adds Facebook Pixel to your shop
  • Facebook Pixel’s events that get tracked:
    Page View, View Content, Add to Cart, Initiate Checkout, Purchase
  • Product Data Feed generator (xml or csv format)
  • Product Data Feed attributes:
    title, link, image, price, brand, description, availability, condition, facebook product category, google product category
  • includes mapping mechanism in order to map your shop’s categories to Facebook’s and Google’s categories

Pixel & Catalog Tools

Keep in mind that you can use the Pixel Helper chrome extension to verify the Pixel’s functionality!

Pixel Helper: https://developers.facebook.com/docs/facebook-pixel/support/pixel-helper

Moreover, note that Facebook provides a debugging tool for catalog data feeds. So, after generating your Product’s Data Feed, try the tool and validate your feed.

Feed validation tool: https://business.facebook.com/ads/product_feed/debug/

Module translations

  • English

Changelog

v.1.0 - June 27, 2021
Initial release